G’DAY WORLD #284 – Liz Heller, CEO Buzztone (X | Media | Lab)

Another video from the X | MEDIA | LABS event. This one is with Liz Heller, CEO of US-based marketing company BUZZTONE. We chatted about the idea of “buzz” marketing and the future of the music business (prior to starting Buzztone, Liz was an Executive Vice President at Capital Records).

For those of you on my Twitter list, it was Liz that gave me the demo of her iPhone.

Liz Heller

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    What Twitter Had To Say About The Eclipse

    Via Terraminds, here is a random selection of responses to the eclipse from Twitter tonight:

    jimmykramer Wondering why i watched the eclipse. less than one minute ago
    taterunino @Mercy I’ve never seen an eclipse. less than one minute ago
    steakknives Watching the lunar eclipse. less than one minute ago
    ihavecooties A lot of stars look red tonight. Is that an eclipse thing, or have I just not been paying attention? 1 minute ago
    Peachiemoon watching lunar eclipse! ^_^* 1 minute ago
    nungana is observing a lunar eclipse. 1 minute ago
    tow314 just looked at the lunar eclipse 1 minute ago
    muffuletta Observando el eclipse lunar. 1 minute ago
    benbarren more people on mordy pier as i run out day as they look 4 eclipse if the ‘eart 2 minutes ago
    melissaox I can see the lunar eclipse on my way to work. 🙂 2 minutes ago
    thetappingman Trying to watch moon eclipse http://www.abc.net.au/science/features/lunaeclipse2007/mooncam.html 3 minutes ago
    RobinInSeoul Did anyone actually see the eclipse? Too cloudy/smoggy to see anything here. 3 minutes ago
    Chuckumentary Too stormy too see the lunar eclipse in MN. 3 minutes ago
    starlajo went out to look at the eclipse. it looked rad, but outside was freeeeeeezing and then it clouded over. 4 minutes ago
    mjollnir Post eclipse wine at sweet mother’s kitchen…. [tiny twitter] 4 minutes ago
    Kitta Telling the clouds to go away so I can see the eclipse. 4 minutes ago
    mightymur insomnia again. But if I’d remembered the eclipse, I would have gotten up instead of staying in bed trying in vain to sleep. blast. 4 minutes ago
    VBrown Done for the night. Gotta get some sleep for work tomorrow. Was a beautiful lunar eclipse. Just wish the sky was a little less cloudy. 5 minutes ago
    skytrystsjoy @jhando what lunar eclipse? I can hardly even see the moon it’s sort of red and blotchy 5 minutes ago
    isiscolo Totality, yay, and then a big cloud crept across the sky. So much for the rest of the eclipse. I need to sleep more, anyway. 5 minutes ago
    emp Jumping out of bed for a bit to watch the eclipse. Opening a Pellegrino and texting sweet nothings to all my remote honeys. I’m romantic … 7 minutes ago
    KenyB Got to see the lunar eclipse and it wasn’t freezing cold out! ^^ 7 minutes ago
    orbis_quintus lunar eclipse not the most spectacular i’ve seen, but the sky was exceptionally clear to view stars themselves. Five falling stars too. 8 minutes ago
    Jakeness Watching the lunar eclipse! The moon is red! 9 minutes ago
    Mercy It’s a beautiful eclipse. Glad you’re all here to share it with me, even those of you who can’t see it. 9 minutes ago
    prat The eclipse is now total. The moon is red! 9 minutes ago
    Allanahk I posted a better photo with the red colours showing now the eclipse is in full swing. 9 minutes ago
    pdow didn’t think i’d be awake, didn’t think the fog would let diana through; total eclipse over san francisco, ruddy moon. 10 minutes ago
    karlbright Eclipse ftw! 11 minutes ago
    copano Llegue a la radio. Me saludo Filito. Hay Eclipse de luna. Transmiten 3×3 11 minutes ago
    silvergull Lunar eclipse = Wow! 12 minutes ago
    rberger Total Lunar eclipse over Silicon Valley. The Moon as a smouldering bal of fire 12 minutes ago
    R2C13 Taking pics of the eclipse. Hot, muggy and texas sized mosquitos attacking me. Oh, and I suck at night photography. Why am I doing this 12 minutes ago
    wildriverblum watching the total eclipse of the moon…spectacular 13 minutes ago
    l0k1 watching lunar eclipse 13 minutes ago
    onebortup Lunar eclipse is startling … Walked down the street, looked up, gasped. One of the most amazing things I’ve seen. 13 minutes ago
    Apollia Ongoing lunar eclipse will be astrologically exact at 6:35 AM EDT, according to freeware Astrolog 5.40. http://astrolog.org/ 13 minutes ago
    JVB Me and my wife just saw our first Lunar Eclipse. Pretty flocking awesome. 13 minutes ago
    CyprianoHawaii Lunar eclipse! The clouds moved far away-the eclipse is in totality! The stars are really visible now, unlike before the eclipse. Way cool! 14 minutes ago
    mollydotcom hope someone eclipse watching has a really good camera. Out of umbra and headed toward totality. Dark, with an amazing orange glow 14 minutes ago
    bbqmag full lunar eclipse: a glow-in-the-dark bouncy ball. 14 minutes ago
    JaceFuse Why is it that so many came to me this morning to confirm that there is supposed to be an eclipse? Yes, I scheduled it. 15 minutes ago
    CyprianoHawaii Lunar eclipse!T he clouds moved far away- the eclipse is in totality! The stars are really visible now, unlike before the eclipse. Way cool! 15 minutes ago
    TheCosmicJester Swimming by the light of a total eclipse 15 minutes ago

    Terraminds Searches Twitter

    Andrew Sayer pointed to this terrific Twitter search engine this morning: Terraminds.

    Let’s say you wanted to know what people on Twitter had been saying about… Telstra, for example.

    tehdeejay Ok twitteroos, answer me this: is it negligence for an IT company to recommend Telstra retail products for all their business clients? 12 hours ago
    jordanbrock day wasted in a fog of telstra and vista. grrrrr. 18 hours ago
    CathyE @zzap who will you pay out about Telstra broadband now?! 😛 19 hours ago
    harrisonx @andrewbarnett my sister moved to three from telstra last month because telstra’s cap plans are a waste of time. go with three, better value 1 day ago
    andrewbarnett Does Telstra 3G offer any cap plans comparable to Three, etc.? Paid $80 for calls last month on Telstra, would have been $20 elsewhere. 1 day ago
    jjprojects @NickHodge So the N95 / Telstra NextG combo is a good one then? 1 day ago
    NickHodge Dear Telstra NextG. I Love u. Nick 1 day ago

    …. or about TPN:

    ssharwood @joshglid. crikey. ninemsn. mooter? dark horizons , tpn? 13 minutes ago
    NickHodge @joshglid ++TPN http://tinyurl.com/2asyvk 15 minutes ago
    britcaster TPN :: The Edinburgh Fringe Show The Edinburgh Fringe 2007 Show #21 – And Now, The End Is Near 22 minutes ago
    cameronreilly watching geeks talking a language I don’t understand in a TPN IT skype conf chat 27 minutes ago
    cameronreilly TPN really needs help from a server guru http://tinyurl.com/ytszbv 2 hours ago
    andrewbarnett Loading iPod Shuffle for the day TPN G’Day World podcast, Bloc Party, Thom Yorke, some DJ Slater mixes 4 hours ago
    cameronreilly no sleep last night, kept getting Alertsite phone calls saying TPN’s servers are down… WTF? Trying to get my IT guys on the phone.. 5 hours ago
    The_Rooster TPN aint back… 11 hours ago
    cameronreilly TPN is back 11 hours ago
    cameronreilly @metarand Tpn has an entire podcast on education 2.0 http://educationtransformation.thepodcastnetwork.com/ 1 day ago
    cameronreilly TPN launches “The Connections Show”, all about social networking tools. http://connections.thepodcastnetwork.com/ 2 days ago

    And you can subscribe to these searches via RSS as well. I haven’t seen anything else that does this on Twitter yet. Very cool.

    TPN really needs help from a server guru

    The TPN servers crashed 15 times in the last 24 hours and we don’t know why. I really need a server admin guru to help us get to the bottom of it. Anyone out there a jedi in Apache, etc, and want to help a brother out? I’ll make it worth your while. If you run or work for an IT shop and are willing to help out, I’ll give you free advertising on TPN. Get your brand out to 500,000 people a month.

    G’DAY WORLD #283 – Porn Filters, Australian Values and other nonsense

    Richard, Ian and Garth joined me last night to discuss porn filters, Australian values, strip clubs and other rubbish. If you think you can sense heavy editing in this show… you are right. I won’t say why.

    Become part of the G’Day World conversation.

    I’ve created a couple of groups inside Second Life. You can now add yourself to the following groups:

  • Friends Of G’Day World
  • MODM
  • The Podcast Network
  • If I knew how to link directly to those groups from here, I would. But I don’t. So for now you just need to search for them in-world. Or you can add “Cameron Switchblade” to your friends and check out the groups I belong to.

    If you’re a member of Facebook, you can ADD ME AS A FRIEND and then ADD YOURSELF TO THE G’DAY WORLD GROUP.

    You can show your love by buying me stuff from my Amazon wish list.

    Add me to your Twitter account.

    You might DIGG the show.

    Get the TPN version of Particls.

    Don’t forget to make use of my new comments line – +613 9016 9699.

    You can now buy transcripts of this podcast from Pods In Print.

    If you enjoyed this podcast, make sure you don’t miss future episodes by subscribing to our feed and leave us a voice comment!

    The G’Day World Theme Song is “Save Me” by The Napoleon Blown Aparts.


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