Compete vs Alexa – TPN growth for 2007




Compete’s TPN ranking

Originally uploaded by cameronreilly

While we can’t compete with PodShow’s 14000% growth over 2007 (and we also haven’t raised $20 million from investors), Compete.com says TPN grew by 430% during 2007. I don’t think Compete’s numbers are accurate – my own logs say we only doubled in size – but hey, Adam seems to accept their view of things, so who am I to argue? Although they also say only 20,000 people visited TPN in December which is obviously a completely bogus number. It was more like 500,000 according to our logs. They claim to calculate only US traffic but still, that’s most of TPN’s traffic. Compete strikes me like Alexa – pretty flaky.

As you can see, according to Alexa we actually went backwards in 2007. So Compete says we grew by 430%, Alexa says we went backwards, our own server logs say we grew by about 200%.

G’DAY WORLD #310 – Efisia Fele, Horror Auteur

Efisia Fele, aka 01000101 on Twitter (it’s binary for ‘e’), aka Fiz to her friends, is a Melbourne-based actor, writer and director of horror films. I caught up with her a few days ago to talk about being a horror entrepreneur, as well as a wide ranging discussion about her directing debut LOST NOT FOUND, her lead role in the US production DEATH WALKS THE STREETS, the importance of horror as a genre, her favourite horror films, and much, much more.

fiz by kosso

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Podcasting Live with Ustream and Tangler

Yesterday I had one of the most exciting experiences I have had since starting podcasting 3+ years ago.

While driving around Melbourne, I participated in the 2Web Crew podcast with Duncan in SF, Bron in Perth and Laurel in Sydney. I had my Macbook open on the seat beside me, connected via 3G card, and my Snowball mic sitting in a cup holder.


Dangerous? Not really, it was all hands-free.

But… that isn’t the exciting part.

While we were recording the show, UncaDunc (Duncan’s new nickname) had set up Ustream to stream the chat live and we had some folks listening in. Now that is exciting but it isn’t the best bit. The best bit was how Big Mick Liubinskas set up a Tangler forum to follow the chat. This, in my opinion, takes podcasting to an entirely new level. We not only had listeners chatting with us (of course, I didn’t follow any of this until I parked at my destination), but they were dragging in YouTube videos that we were talking about, screen grabs of websites, posting up photos of themselves listening… I felt like I was in a room with a hundred people. It truly was exciting.

I’ve often talked about how I am keen to see podcasters find ways to innovate so podcasting becomes more than radio on an ipod and this combination of Ustream and Tangler is, i think, a huge leap forward. You can also embed the Ustream stream into Tangler (or your own website) so people don’t need to open up Ustream itself.

I tried to get this all working myself when I interviewed Wayne Turmel for G’Day World but it is kind of tricky to get working. Duncan helped me out later and I found these instructions for setting it up on a Mac. I haven’t found any yet for Windows but will keep an eye out.

Porn & LOTU

6 residents showed up for the church of LOTU first meeting in SL » VTOR – Virtual TO Reality

Tdavid came to TPN HQ looking for LOTU and discovered porn! He asks on his blog is there is some connection between LOTU and porn. I did know there were porn channels on the TV unit I bought (part of the package) but I didn’t know someone had turned them on. No connection between porn and lotu but I can tell you that lotu has nothing against sex between consulting consenting adults or pornography made by consulting consenting adults. As long as human rights aren’t being violated, lotu is happy with porn.

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G’Day World #309 – Tinfinger

Tinfinger logo

Late last week, Paul Montgomery (CEO) and Tai Tran (CTO) invited themselves over to Casa del Reilly to give me the rundown on Tinfinger. It’s kind of like the new Who’s Who. But online. And open. Less stuffy than Wikipedia. And they will pay you to write profiles on the site. Pay you, that is, in ADSENSE IMPRESSIONS. Interesting business model.

Tinfinger reminds me of a site I started up a year or so ago with a similar idea. I walked away from the business when I was less-than-impressed with my business partner’s attitude and ethics. But that’s a story for another time.

To give you an idea, check out my Tinfinger profile here.

Become part of the G’Day World conversation.

TPN now has a HQ in Second Life! Add “Cameron Switchblade” to your friends (that’s me). I’d be happy to show you around and help you find your SL legs.

If you’re a member of Facebook, you can ADD ME AS A FRIEND and then ADD YOURSELF TO THE G’DAY WORLD GROUP.

You can show your love by buying me stuff from my Amazon wish list.

You might DIGG the show.

Get the TPN version of Particls.

Don’t forget to make use of my new comments line – +613 9016 9699.

You can now buy transcripts of this podcast from Pods In Print.

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SMH 15 January, 2008

The Sydney Morning Herald and The Age re-ran Andrew Bock’s article on podcasting which first appeared on December 20, 2007 only this time they used a photo of me they took in February 2005 (!). This is the same article I complained about here because I felt it was, deliberately or not, unbalanced. Still – I won’t deny it’s always strangely exciting to see a photo of yourself in the mainstream press. It’s happened to me a lot over the last few years but I still get a thrill out of it, even though logically I’m aware that it means little. TPN’s traffic won’t significantly increase. No worthy investors will ring me up. Old colleagues and bosses who used to give me a hard time probably won’t see it and squirm. I did like Mick Liubinskas’ analysis of the photo though:

        Analyse the Pic;

  1. He’s wearing glasses – He’s hip!
  2. He’s wearing a suit – He’s professional.
  3. He’s surrounded by books – He’s smart.
  4. He’s leaning on a laptop – He knows tech, but he runs it, it doesn’t run him.

Very insightful, Mick. I pointed out to him that Fairfax took this photo back in Feb 05 when we were just getting started. I remember the sunnies were sitting on a coffee table and the photographer said “Are those yours? Put them on.” Greatest piece of advice I ever got from a photographer. 🙂

Radio Is Boring

TPN Report Card 2007

2007 was a big year for TPN in lots of ways. We grew; we stumbled; we struggled; we survived. Bootstrapping a start-up isn’t glamorous. Trying to keep a fast-growing business alive when revenues are still small and you are funding it organically can be frustrating. Every day brings new challenges. Things you survive by telling yourself “one day it won’t be like this”.

We started off the year with a re-design of the homepage and lots of fast growth. Around the middle of year our server admin quit and I had to put a stop to adding new shows. Then a couple of months later our webdev quit. For the last couple of months we’ve been getting by with favours from friends whenever we need IT support. So it’s been frustrating on lots of levels. In March I thought we would finish the year with a million listeners a month. We missed that goal. Since March we’ve been hovering between 450,000 – 500,000 listeners a month. Now – when I compare that to some of the radio stations in Melbourne or Sydney, I feel pretty good. TPN, currently, one full-time employee. Me. No funding. No sales team. No IT team. Just me and a team of excellent, dedicated and PATIENT podcast producers who have tolerated our bumps over the last couple of years. I want to thank them all for their sense of humour when things go awry (like they did again over the last couple of days when out FTP server flaked on us) and their continued support for the TPN vision.

However, despite the struggles, it was a pretty good year. As you can see from the numbers below, we served nearly 5.5 million listeners during the year (okay, that number is slightly bullshit – it’s our monthly unique visitor numbers added together – but it sounds good so I’m sticking with it), who listened to nearly 7 million TPN podcasts (that number is legit). That’s a HUGE number, especially when you consider that since we launched in early 2005 we’ve only delivered a little over 11 million podcasts. Thinking about that 7 million number for a second – if we assume that each podcast is an average of 30 minutes long, that means you listened to us for 3.5 million hours (145, 833 days or 400 years non-stop) in 2007. No wonder your brain is hurting.

TPN 2007

Of course I also want to thank our listeners and supporters. Those of you who listen to our shows, interact with us on the blogs, in Facebook, at MODM, Twitter, Second Life, etc. Without you we really would be what the cynics in the mainstream media think we are – people sitting in our undies, talking to ourselves.

G’Day World #308 – The First Meeting of The Church Of LOTU

As you many have noticed, I recently launched a new religion which I’m calling “LOTU”, the Laws Of The Universe. If you missed that news, read this. On January 11, 2007, I held the very first church meeting of LOTU. As befits a 21st century religion, I held it in Second Life at TPN HQ. It wasn’t a huge turnout – about 6 people joined me for the session you hear recorded on this podcast and then another 6 or 7 people turned up later on, and we discussed LOTU into the evening.

To join the LOTU Facebook group (where you’ll be notified of upcoming meetings, etc), go here.
To join the LOTU discussion group, go here.

LOTU

Future Classic Exclusives Vol 1Stick Figures
“Stretch The Truth” (mp3)
from “Future Classic Exclusives Vol 1”
(Future Classic)

Buy at Inertia Distribution (Australia)
Buy at Amazon
More On This Album

Become part of the G’Day World conversation.

TPN now has a HQ in Second Life! Add “Cameron Switchblade” to your friends (that’s me). I’d be happy to show you around and help you find your SL legs.

If you’re a member of Facebook, you can ADD ME AS A FRIEND and then ADD YOURSELF TO THE G’DAY WORLD GROUP.

You can show your love by buying me stuff from my Amazon wish list.

You might DIGG the show.

Get the TPN version of Particls.

Don’t forget to make use of my new comments line – +613 9016 9699.

You can now buy transcripts of this podcast from Pods In Print.

If you enjoyed this podcast, make sure you don’t miss future episodes by subscribing to our feed and leave us a voice comment!

Street Art, Yarraville

A couple of blocks up from my house in Yarraville is our local dvd joint, Video Flash. The boss, Mike, has a large wall running down the adjoining street. He said that for years it was covered in just awful graffiti and he spent a lot of time out there with a brush and bucket trying to keep it looking clean. Then a couple of years ago, a couple of young street artists asked his permission to produce some art on his wall. He said it was okay as long as the work wasn’t offensive. Since then, he said he hasn’t had to clean the wall once. Graffiti artists don’t sabotage street art. Then, a week ago, the same guys came back and refreshed the wall with a new work. I watched them work for a while and then went out today to capture the finished work.

I think it looks terrific, adds a lot of character to the store, and I’d love to see more store owners inviting street artists to liven up their places.

street art yarraville