Evan Williams’ podcasting round-up ignores TPN

b5 Media’s Duncan Riley (no relation) just pointed me to Evan Williams’ recently post on a list of podcast sites, ranked by Alexa ranking. Evan somehow managed to completely ignore TPN. Perhaps he’s never heard of us. I’ll have to get my marketing team to send him a parcel of flowers or something.

For the record, here’s our Alexa ranking (32,450) and it would put us just above John Furrier (and Robert Scoble’s) PodTech on Evan’s list. Evan says of PodTech:

They snagged $5.5 million in March of this year. From what I understand, PodTech is mostly a content company, and there are a lot of other content podcasting companies I didn’t include on this list. But PodTech is probably the most significant one and has had a lot of press with things like the hiring of Robert Scoble.

I guess we were one of the companies he decided to ignore. Gee, thanks Evan. PodTech may have more money (about $5.5 million more) and a much higher profile employee than TPN but we have a higher Alexa ranking (for what that’s worth… it doesn’t pay the bills and I can’t eat it). But they are great guys. I met John in NY late last year at Steve Gillmor’s after party for the Guidewire Groups’ BlogOn 2005 conference and he seemed like a very nice bloke. And Scoble and I go way back to my Microsoft days. He did his first podcast on TPN and we were very grateful for the promotion he did of us in the process.

Speaking of the Guidewire Group, I had the pleasure of having a couple of drinks with Chris Shipley in Melbourne earlier this week. Chris is one of the co-founders of Guidewire and the Executive Producer of the DEMO Conferences. Chris was introducing me to Viki Forrest, the CEO of ANZAtech. We had a great chat about podcasting and why Australian technology start-ups need to move to the USA. If I had my time over again, I would have packed up and moved to the USA a year ago rather than try to build TPN out of Australia. The climate in the USA for investment in a business like this is much stronger than the climate in a technology backwater like Australia. It’s a sad indictment on the Australian investment climate but there it is. Right now I’m of a pretty firm mindset to pack up my mic and headphones and make the move later this year. Anyone got a couch I can bunk down on for a few months?

Don’t Download This Song

Have you seen this new track by Weird Al (does this guy ever die??) – Don’t Download This Song? It’s pretty naff but diggity. TPN’s Daniel K has the details over on Box Office Weekly. Dan’s also running some funny commentary about Tom Cruise’s kick in the ass by Sumner Redstone and wants to know  if this is the first move by studios to start firing the A List stars who cost more money each year while box office receipts are dropping. If you are interested in the world of the business of movies you should listen to Dan’s podcast, he’s always got some great insights into what’s going on. Here’s the iTunes link to the show.

A couple of nights ago Ben Barren, Darren Rowse and I spoke at an AIMIA event in Melbourne about Business Blogging. Thanks to Keren Flavell for setting it up. TPN listener Cait was there and caught a few seconds of video of me ranting about why blogging and podcasting is a responsibility. Check it out here.

So, what have I been doing? Maaaate, I’ve been busy.

Did you all check out the podcasts series that I did with Andrew Pegler and WDG for RealEstate.com.au? Check them out here, especially if you’re looking for some tips and tricks on buying or selling real estate.

I also did a video podcast for Genesys’ G-Force event last week, that’ll be up in the next few days hopefully.

Ewan’s Edinburgh Fringe podcast is kicking ass. This is the biggest thing we’ve EVER had on TPN, I just wish it wasn’t on for only one month a year. But I bet Ewan’s happy it is, he’s the hardest working man in podcasting at the moment. I think it’s going to do a hundred thousand downloads this month alone. Huge. He’s got some great interviews up there as well, including one I heard today with a comedian called Omar Marzouk who is from Denmark, born to Egyptian parents, doing a show at the Fringe about terrorism. I’d love to see it.

I’m up in the Gold Coast on Monday talking at the PANPA conference. PANPA is The Pacific Area Newspaper Publishers’ Association. I’m on a panel with Mark Jones from the AFR talking about blogging and podcasting (what else?).

Oh and I’m also doing some consulting in the software space again. There’s a great company called TwoConnect based out of Miami who are BizTalk gurus. They are doing some work for a client in Australia on a pretty huge project and have asked me to help out with some stuff.

And I just listened to a great podcast from the TED conference by Jimmy Wales, the guy behind Wikipedia. Brilliant talk, you have to listen to it.

The 2nd Anniversary of Australian Podcasting

November 26th 2006 will be the 2nd anniversary of "G’Day World" and therefore it is also "The 2nd Anniversary of Australian Podcasting" and the anniversary of what-was-to-become-TPN. So I guess we should start planning the party. I’m thinking we should take over a bar or something in Melbourne, take some video cameras, and drink tequila all night. As the 26th of Nov is a Sunday, we should start it on the night of the 25th and see in the anniversary. The event will be limited to:

1. Current TPN hosts

2. TPN listeners

3. TPN sponsors

I’ll be looking for someone to sponsor the event. Preferably an tequila company. Anyone got Sammy Hagar’s number?

So… who’s coming?

GDAY WORLD!!! #146 about Larry Brilliant, Tara Moss and changing the world

Check out our new sponsors! iTrainer.com.au and lastminute-auction.com
Join Cameron Reilly, Australia’s #1 “new media” GURU, his old buddy Richard Giles, while they get all “blokey” about:

Cameron’s recent rounds of meetings with magazine publishers, TV production companies, TV network chiefs, radio station chiefs and more.

Did you know that podcasting is just like wanking… for money?

The results of the recent TPN Ebay auctions

Cameron gets a little too close to Canadian-Australian model-author Tara Moss

Talk about the very funny Hobo Radio podcast on TPN

Our new segment; “Asshole Of The Week”. This week our asshole is – Mel Gibson. In this segment, Cam chastizes anti-semites everywhere and explains the real reasons behind conflict in the Middle East and what Condi Rice could do to bring peace if she really wanted to.

Terry Lane (senior Aussie journalist) resigns after writing this article which was full of fraudulent information which he sourced from a fake video by Jesse Macbeth (an interesting side note – the online version of the article on The Age’s website has NO INDICATION yet that the story is full of disinformation… even though Lane has resigned over it and the management of The Age are fully aware of it… even a blogger would have posted an update by now)

Southbank complex in Melbourne bans photography on its premises

Cam & Rich are going to interview total legend John Romero this week (and yes, he’s about to make us his bitch!!)

Ewan (and Cam… right Ewan??!!!) is going to interview The Goodies and Harry Shearer for TPN’s Edinburgh Fringe Festival podcast!!

We play an excerpt from, and discuss, the brilliant Larry Brilliant podcast from TED

We talk about the amazing work that the Google Foundation is doing

Finally Cam asks… what are YOU doing to change the world???

Ben Barren Live (One Night Only)

What: Web Directions presents Ben Barren and John Allsopp
When: 6.00pm for 6.30pm Thursday August 10 2006
Where: Bell’s Hotel and Brewery, 157 Moray St, CNR with Coventry, South Melbourne
Cost: Free, but please RSVP to info@webdirections.org

I’m going to try to make it and it would be great to catch up with the Melbourne Clan there.

putting it into perspective – TPN vs The Age

I was chatting with someone yesterday over coffee about TPN and trying to monetize it, and I mentioned that we have about 250,000 listeners. He said that’s about the same circulation as The Age gets for their weekend edition in Melbourne. He explained that, although they claim a readership of 1,000,000, that’s based on the presumption that four people read every copy of the paper that is actually bought. I’d love to pull that one with TPN… surely you guys are sharing around the podcasts you download, right?

Anyway, he made the point that an ad on the front page of The Weekend Age, sells for something like $50,000. Now I just need to figure out how to find advertisers that want to reach our international audience of early technology adopters, bloggers and podcasters.

I’ve been thinking lately that the ideal "network" advertiser for TPN would be one of these Silicon Valley Web2.0 start-ups that raise a bunch of cash from some Sandhill Road VC. Surely they have "marketing" against a column in their budget. What are they going to spend it on, Superbowl Ads? Not in 2006. We have the audience they want to get to. I need someone to be reading TechCrunch and hitting everyone of them when they pop up.