Today my guest is Josh Crandall from Media-Screen, who provides strategic market research services focusing on the online consumer. They’ve recently put out a research report called “Netpop | Portraits” which they call “The first segmentation analysis of U.S. broadband users aged 13 and over investigates the modern consumer online.” It contains some interesting ideas so I’m really pleased to have Josh on the show.

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In other news…

• Rooster and Knightwise from TPN’s GlobalGeek show bring GCALSYNC to my attention in their latest episode. GCalSync is an open source application that lets you do a two-way synchronization between Google Calendar and your phone’s built-in calendar. Sounds excellent. Anyone tested it on Windows Mobile? Let me know.
• Thanks to Ellisa Feinstein, Josh’s PR consultant, for explaining to me that it is an unforgivable fauxpas to refer to San Francisco as either “San Fran” or “Frisco” while actually in San Francisco. One must refer to it as either “San Francisco” or “SF”.