I’ve been saying it for 20 years. If you want political influence in a democracy, you need to control the media. That’s why I started TPN. That’s why Murdoch is king. Don’t blame the voters. They get their opinions from the media. Don’t blame the politicians. They were chosen by the media to do a particular job. It’s the media. If we want change, we need to control the media. We need to invest in independent media. Not the ABC. Truly independent media. That’s why you don’t want advertising to find your podcasts. That’s why you don’t want VC firms to invest in New Media. That’s why you don’t want Facebook to be the new publishing platform. Those things just subvert the opportunity to wrest control of the future from the rich white psychopaths.
What can you do? You can make the media. Make podcasts. Write blog posts. Write books. Make documentaries. Make comics.
I’m quite proud of our new in-depth podcast series on how the Syrian civil war started. I think it’s the best work I’ve done so far. We’re 13 episodes in already and only up to March 2011. But we started back in 632 CE with the death of the prophet Muhammad and explained the Sunni-Shia split, then went on to explain some of the history of the Middle East, including the end of the Ottoman empire, the French mandate, the creation of Syria, Iran and Saudi Arabia, the creation of the Ba’ath Party, the rise of Hafez Al-Assad, the Lebanon Civil War, the OPEC crisis, the duplicity of Henry Kissinger, and the transition of power to Bashar Al-Assad – because unless you have an appreciation for these events, there’s no way you can really grasp what’s happening over there right now. Start at episode one by clicking the image below or going to our iTunes page.
Here’s me being interviewed recently by Chris Ashmore from BE Media about how to make money from podcasting. If you want to know more, read my book.
I just published a small book about my experience in podcasting and how my new business model works.
Over the last 12 years I’ve tried different ways to make an income from podcasting – from selling advertising to asking for donations – but over the last couple of years I’ve tried the premium subscription model and it’s worked far better than anything else. So much so, that our premium shows now bring in a six figure income (which I share with Ray, so I can’t retire to my yacht just yet). But pulling together the technical infrastructure to make the premium shows work wasn’t easy. It took my months of trial and error to work it out. So in this book, I share how (and why) I did it.
The hard truth is that 99.9% of podcasters aren’t going to make anything more than beer money out of advertising on their podcasts (until the advertising industry changes its mode). But I believe most podcasters *can* make a solid income from premium subscriptions *if* they get the model right.
Listen to the panel I was part of at OzPod2016 where I discuss advertising versus subscriptions.
Oh and our journey in podcasting was covered by Monty Munford on FORBES.
If anyone wants a review copy, shoot me an email.
A few weeks ago I took part in “International Podcast Day” and spent an hour talking live about my approach to making money with podcasting. You can listen to the archived recording here.
If you have ever wanted to feed your system audio into a Skype call – for example, you’re recording a podcast and you want to play a clip from a song or a movie or a voicemail from a listener and you want the other person on your call to hear it and you also want it to come through cleanly on your recording – then this might help (assuming you’re on a Mac).
I’ve wanted to do this for ages and just figured it out. As it turns out, it wasn’t difficult at all and I should have taken the time to work it out ages ago. So I’m writing this for anyone else who might go searching for a solution.
Here are the apps you’ll need to install:
1. Audio Hijack
1. Set up a new Audio Hijack session we below. So what you’ll end up with is two audio inputs – your mic and your system audio (or you could make the second one an app, like iTunes or Chrome, etc) feeding into your headphones and then through to Soundflower.
2. Once you’ve done that, open up your Skype settings and set “input” to Soundflower.
Once you’ve done that – you’re set.
Turn on Audio Hijack my clicking the round button in the lower left corner.
When you want to feed your secondary audio source into Skype, just click the secondary source node in Audio Hijack and set its status to “on”.
When you have finished with that piece of audio, turn its status back to “off”.
That’s pretty much all there is to it.
Using Audio Hijack and Soundflower to feed System Audio into Skype